Advertise with us
Contact Us   |   Sign In   |   JOIN
Who We Are
Share |

Our Mission

Theatre Bay Area was founded in 1976 to serve the vital artistic community of the Bay Area, and is today the largest regional theatre service organization in North America, serving as a model for other service organizations around the country. Our mission is to unite, strengthen, promote and advance the theatre community in the San Francisco Bay Area, working on behalf of our conviction that the performing arts are an essential public good, critical to a healthy and truly democratic society, and invaluable as a source of personal enrichment and growth.

The San Francisco Bay Area is the third largest theatre center in the country, with more than 400 companies in nine counties. The region boasts more theatre companies per capita than almost any other metropolitan area in the US, and is home to the third largest community of Equity (union) actors, following New York City and Chicago. Some 200 new plays are premiered here each year, many going on to wider success. 

Theatre Bay Area's present membership reflects the thriving arts scene in the nine Bay Area counties, consisting of more than 365 theatre and dance companies, from multimillion dollar organizations to grassroots community groups; some 3,000 individuals, including actors, directors, designers, dance artists, playwrights, dramaturgs, technicians and theatre patrons; and more than 100 organizational members, from libraries and universities to theatre industry professional services.

Our Leadership

Brad Erickson 
Executive Director
415-430-1140 x*11

Dale Albright
Deputy Director
415-430-1140 x*14


Rotimi Agbabiaka
Features Curator
  Bryan Munar
Programs Coordinator, Member Services
415-430-1140 x*16
Kimberley Cohan
Programs Coordinator, Awards and Granting
415-430-1140 x*17

  Hanna Rachel Gerry
Membership and Events Associate
415-430-1140 x*10
  Mary Ann Grossman
Development Director
415-430-1140 x*21
   J Jha
Marketing Manager, Advertising and Audience Development
415-430-1140 x*12


Sunshine Lampitoc Smith
Marketing Manager, Marketing and Communications
415-430-1140 x*15

  Kat Meler

  Toni Press-Coffman
  Jericha Senyak
Senior Bookkeeper

TIX Bay Area Booth Supervisor: Katarina Nunes
TIX Bay Area Booth Sales Associates: Michelle Arce and Alexia Staniotes

Our Board of Directors

Lisa Mallette - President, Executive Artistic Director at City Lights Theater Company; Theatre Services Committee Chair
Debbie Chinn - Vice President, Executive Director of Opera Parallèle
John Maull - Vice President, Product Marketing Lead at Square
Janice E. Sager - Treasurer, Nonprofit Financial and Business Management Consultant 
Anne W. SmithSecretary, Arts Management Consultant and Educator


Gina Baleria, Founder & Principal at Baleria Creative; Clinical Professor, Department of Broadcast and Electronic Communication Arts at CSU San Francisco
Michael Bourque
, Vice President of People, Confluent

Andy Donald, Associate Artistic Director, American Conservatory Theater
Brad Erickson, Executive Director, Theatre Bay Area
Michelle Mills Honchariw, Manager of Corporate Strategy, Levi Strauss & Co.
Richard Merrill, Associate Partner of Strategic Advisory Services, Elire
SC Moatti, Managing Director, The Angels' Forum
Alan Olejniczak, Playwright, At Last Theatre; Individual Services Committee Representative
Joseph Perla, Engineer, Lyft
Julia Stephen Peppard