Advertise with us
Contact Us   |   Sign In   |   JOIN
Annual Conference 2018
Share |

2018 Theatre Bay Area's Annual Conference

Seismic Shifts: Embracing a Changing Theatre Ecology

April 30th, 2018

9:30 a.m. to 5:30 p.m. 


On-site registration will be available.

Freight & Salvage and the Berkeley Arts Corridor

2020 Addison Street Berkeley, CA 94704

The TBA Annual Conference is a unique opportunity for Bay Area theatre makers and leaders at all levels to gather to discuss the pressing issues of our local and national theatre communities, gain valuable professional development for all career avenues, and network with theatre makers and trustees from throughout the region. All members of the Bay Area theatre community — from artist to board member — are encouraged to join Theatre Bay Area in building a vibrant, safe, and inclusive theatre ecology.

Highlights for this year's conference

(View/download #TBACon18 highlights as a PDF)

      Keynote speaker, internationally recognized thought-leader Professor John Holden (bio), will address the vital role of theatre within its broader cultural and social context - Get a sneak preview in TBA news!

      NEW THIS YEAR—A specific track covering hiring, working with, and best practices for being a teaching artist in the Bay Area

      RETURNING THIS YEARTrustee & Leadership Track. This half-day set of sessions provide board members and staff leadership with an opportunity to network and gain new strategies for:

      Articulating and leveraging your company’s value in the community —

      Planning and preparing for leadership and succession transitions —

      Sharing common concerns and learning best practices to strengthen their organizations.

      Follow-up sessions from the It’s Time town hall on sexual harassment:

      Developing a sexual harassment policy for your theatre company and understanding your responsibilities when complaints arise —

      Enlisting an “Intimacy Director” for your production —

      Taking steps towards building a “culture of consent”.

      Networking opportunities of all types - meet your next director, designer, or teaching artist

      Presentation of the Will Glickman and Rella Lossy Awards —

      Closing plenary — Panelists will articulate concrete steps for creating theatre-making environments that are fully inclusive and safe for artists, staff, and audiences —

      Sessions on co-production models, financial literacy, and SO MUCH MORE!


Schedule & programming subject to change.

Don’t miss your chance to join the conversation with the best and brightest industry professionals in the Bay Area—and beyond!


·         Member: $80

·         Non-member: $105

FULL PRICE (available through 12 pm on April 27)

·         Member: $70

·         Non-member: $90

·         GROUP RATE: Save 10%! Bring your staff and board members! Group registration discount starts with second registration and above! (Discount is automatically applied upon addition of second registration.)

EARLY BIRD PRICING (through March 30)

·         Member: $60

·         Non-member: $80

·         GROUP SALE: Save 10%! Bring your staff and board members! Group registration discount starts with second registration and above! (Discount is automatically applied upon addition of second registration.)


Morning Keynote: The Ecology of Culture with Professor John Holden

What do we mean when we speak about “culture” today? John Holden will offer several answers and will look at the vital place of theatre in its broader cultural and social context. He will also talk about why the arts will become increasingly important to individuals and to society in the future.

Read our interview with Professor Holden in TBA News!

About John Holden

Professor John Holden is a Visiting Professor at the University of Leeds, an Honorary Professor of the University of Hong Kong, and an Associate at the think-tank Demos, (where he was Head of Culture for 8 years). He has MAs in both Law and Design History. John has been involved in numerous projects across the cultural sector - in visual arts, heritage, libraries, music, museums, and the performing arts - working with governments, agencies, cities and organisations such as Tate, the British Museum, the V&A and the Royal Shakespeare Company. John is the author of works including The Ecology of Culture, Influence and Attraction, Democratic Culture, and Cultural Value and the Crisis of Legitimacy, and is the co-author of The Cultural Leadership Handbook, Cultural Diplomacy and All Together. He has given many keynote speeches in the UK, the rest of Europe, Japan, Asia, North America and Australasia. John is a Trustee of the Clore Leadership Programme. He has served as a member of the European Expert Network on Culture, and on boards and committees at Oxford University, the Royal Opera House, the Design Museum, the Hepworth Wakefield and the Arts and Humanities Research Council.


2018 Theatre Bay Area Conference – Monday, April 30

Agenda (Subject to Change)

View/download schedule as a PDF

View/download speaker/presenter bios


9:00–9:30am: Registration

Registration (including sign up for speed consulting, descriptions below)

9:30am–11:00am: Opening Plenary

·         Welcome

·         Presentation of the Rella Lossy Award to Jonathan Spector (playwright) and Aurora Theatre (producer) for Eureka Day

·         Keynote: The Ecology of Culture with John Holden, visiting professor at the University of Leeds, and trustee of the Clore Leadership Programme

11:00am–11:15am: MORNING BREAK

11:15am–12:15pm: Breakout #1

·         It's Time Follow up: Policy as Cultural Transformation 

·         Speed Dating: Teaching Artists/Education Directors

·         Co-Pros: How and Why Co-Productions might be just the thing in these Changing Times

·         Trustee and Leadership Track: Communicating the value of the arts with John Holden

·         Development Managers: Open Discussion

·         Is your brand hurting your business?

·         Ins and Outs, Pros and Cons of Fiscal Sponsorship

·         Young Adult Theatre Initiative

·         Resume Doctors for Actors

12:15pm–1:15pm: Lunch Discussions and Activities Include

·         It's Time Follow up: Lunch Discussion

·         Shaking Up the TBA Awards

·         Education Staff Job Title Breakout

·         Trustee and Leadership Track: Lunch Discussion

·         Marketing Staff Job Title Breakout

·         Tour of Bay Area Children’s Theatre Spaces

·         Designer, Technician and Production Manager Open Discussion

1:15pm–2:15pm: Breakout #2

·         It’s Time Follow up: An Introduction to Intimacy Direction

·         Speed Dating: Technicians/Designers and Producers/Directors

·         Finding Steady Ground Beneath Your Feet: Affordable Housing Services for San Francisco Artists

·         Trustee and Leadership Track: Navigating Leadership Transitions

·         Box Office and Patron Services Staff: Open Discussion

·         Triple Play

·         The Theatre (Teaching) Artist's Sustainable Ecosystem (Double session till 3:30 pm)

·         A Fair Shake: Fair Wages for Artists/Striving for Equal Pay

·         Resume Doctors for Actors

2:15pm–2:30pm: AFTERNOON BREAK #1

2:30pm–3:30pm: Breakout #3

·        It's Time Follow up: Community Action to Confront Sexual Harassment 

·         Building a Career as a Designer and Technician

·         Inspiration and Process

·         Storytelling with Numbers: Demystifying Basic Finance For Art

·         The Theatre (Teaching) Artist's Sustainable Ecosystem (Double session started at 3:30 pm)

·         Where Does Direct Mail Fit In Our Digital Age?

·         Taking Control of What We Can: Identifying and Leveraging Opportunity 

·         Speed Consulting (individual artists and organizations)

·         …and more!

3:30–3:45pm: AFTERNOON BREAK #2

3:45–5:30pm: Closing Plenary

·         Moving Towards an Inclusive and Safe Theatre Environment

·         State of the Art Address

·         Presentation of the Glickman Award for 2017: to Ofra Daniel (playwright) and Jewish Circle Theatre/John Gertz Productions (producers) for Love Sick

5:30pm – 6:30pm: Reception


Getting there & Where to park

The 2018 Theatre Bay Area Annual Conference will take place at Freight & Salvage, the Berkeley Rep School of Theatre, and Bay Area Children's Theatre Berkeley Center in Downtown Berkeley.


Via Public Transit
The nearest BART station is the Downtown Berkeley on the Richmond line.   Get more details at

Many AC Transit bus lines stop within a few blocks of the conference.  Details at


Bike Station: 2208 Shattuck Street. Secure free bike parking 7am to 9pm; inexpensive bike parking through BikeLink 24 hours a day, 7 days a week.

Driving Directions
#TBACon18 is easily accessed from Interstate 80 in Berkeley (Exit at University Avenue).

Go East on University Avenue toward UC Berkeley
Right on Shattuck Avenue
Right on Addison
Visit for current traffic conditions.

Please note that the Center Garage next door is now closed for a seismic rebuild. For additional parking options, see Downtown Berkeley’s helpful parking map.




Sponsorship Opportunities

Interested in connecting with the Annual Conference attendees and greater theatre community? Make an impact and gain exposure for your organization by sponsoring this year's Annual Conference! Contact Kimberly Cohan, our Development Manager at or 415-430-1140 *17